Discover the essence of Etihad Tourism Ventures, our mission, vision, and the values that drive us.
Our Mission
To deliver exceptional and authentic travel experiences that showcase the best of the UAE, while promoting sustainable and responsible tourism. We are dedicated to creating journeys that not only meet but exceed the expectations of our guests, offering a deep dive into the rich culture, stunning landscapes, and warm hospitality of the United Arab Emirates. Our mission extends beyond just tourism; we aim to foster cultural exchange and understanding, ensuring that every interaction is respectful and enriching for both our travelers and the local communities we engage with.
Our Vision
To be the leading tourism company in the UAE, recognized for our commitment to quality, innovation, and customer satisfaction. We aspire to set the benchmark for tourism excellence in the region, continually enhancing our services and offerings to provide unparalleled value and unforgettable memories for our customers. We envision a future where Etihad Tourism Ventures is synonymous with premium travel experiences in the UAE, inspiring travelers from around the globe to explore the wonders of Arabia with us.
Our Values
- Customer-Centricity: We prioritize our customers' needs and strive to exceed their expectations at every touchpoint. From the initial inquiry to the completion of their journey, we are dedicated to providing personalized, attentive service that makes each traveler feel valued and cared for.
- Integrity: We operate with honesty, transparency, and ethical principles in all our business dealings. We believe in building trust with our customers, partners, and employees through open communication and unwavering integrity, ensuring that every relationship is founded on mutual respect and ethical conduct.
- Excellence: We are committed to providing high-quality services and experiences that consistently deliver exceptional results. We continually strive for improvement and innovation in all aspects of our operations, ensuring that our tours, accommodations, and customer service are of the highest standard, creating memorable and seamless travel experiences.
- Innovation: We continuously seek new and creative ways to enhance our offerings and stay ahead of the curve in the dynamic tourism industry. By embracing innovation and technology, we aim to provide cutting-edge travel solutions and experiences that cater to the evolving needs and preferences of modern travelers, ensuring we remain at the forefront of the UAE tourism sector.
- Sustainability: We are dedicated to responsible tourism practices that protect the environment and culture of the UAE. We recognize the importance of preserving the natural beauty and cultural heritage of the region and are committed to implementing sustainable practices in our operations, supporting local communities, and minimizing our environmental impact to ensure future generations can enjoy the wonders of the UAE.
Our History
Founded in Dubai in 2010, Etihad Tourism Ventures began as a small tour operator focusing on desert safaris. With a handful of dedicated staff and a fleet of sturdy 4x4s, we set out to introduce visitors to the magic of the Arabian Desert. Our early days were marked by a deep passion for adventure and a commitment to providing authentic experiences. Over the years, we have expanded our services to include guided city tours, hotel bookings, and custom travel packages, becoming a trusted name in UAE tourism. From humble beginnings, we have grown steadily, always prioritizing quality, customer satisfaction, and a genuine love for sharing the beauty of the UAE with travelers from around the world. Our journey reflects our resilience, adaptability, and unwavering dedication to our founding principles, transforming us into a comprehensive tourism venture while retaining the personal touch and adventurous spirit of our early days.
